Archive for the 'Web' Category

Designing “Shorter” Web Forms

Long web forms could be scary for users and they could encourage clients to fly away from your site. Although that, it is difficult to make them shorter, specially if you need all that information you are requesting.

Mapoot is a real estate listings website with focused on Germany. Designing the property posting web form, we had the problem that the whole thing was too long. We tested with a few users and it was amazing to see the reaction of the people, all making gestures like "pufffff" and "wow, this is going to take time". 

Then we decided to split the form into 4 steps:

 

Long Web Form Redesigned

 

 

It’s important to label steps properly, so users could get an idea of what’s coming next. Splitting the long form was a great improvement in the website design: although the process of placing a new property in Mapoot was as long as before, users were not complaining!

Popularity: 36% [?]

Showing Beer Consumption with IBM’s Many Eyes

Infographics are a way to represent information. They should be easy and quick to understand as they usually allow the reader to compare date and see details that, before, were hidden.

I live in the Bavarian capital, Munich, one of the biggest cities in Germany. Here, every year the Oktoberfest, a huge beer-drinking party, takes place. Looking for information I’ve found the consumption of beer and roast chicken since the year 1980. I’ve also found the number of visitors and put all that data together.

As one plays with the graph, it is possible to see that as the number of visitors was going down, the liters of beers has been growing, with a huge jump in the last decade. This means that the people are drinking more alcohol (I’m not judging this behavior, just showing the numbers).

I thought it was interesting to notice how a graphic could open our eyes and wanted to share it with you:

 

Popularity: 30% [?]

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