Comments on: Designing Product Description Pages That Sell http://www.designvsart.com/blog/2008/01/28/designing-product-description-pages-that-sell/ The ultimate blog to Design vs Art Thu, 21 Aug 2008 18:59:00 +0000 http://wordpress.org/?v=2.2.2 By: Alexis Brion http://www.designvsart.com/blog/2008/01/28/designing-product-description-pages-that-sell/#comment-2107 Alexis Brion Tue, 29 Jan 2008 19:54:52 +0000 http://www.designvsart.com/blog/2008/01/28/designing-product-description-pages-that-sell/#comment-2107 Hi Aaron, Much of what you say is true. My post was more about one of the things to keep in mind when designing product description pages: to show related products. Thanks a lot for your great comment! Alex Hi Aaron,

Much of what you say is true. My post was more about one of the things to keep in mind when designing product description pages: to show related products.

Thanks a lot for your great comment!

Alex

]]> By: Aaron http://www.designvsart.com/blog/2008/01/28/designing-product-description-pages-that-sell/#comment-2105 Aaron Tue, 29 Jan 2008 17:27:30 +0000 http://www.designvsart.com/blog/2008/01/28/designing-product-description-pages-that-sell/#comment-2105 Ha! I misread the title of this post, I thought it said "Designing Product Descriptions That Sell" which I think would have been much more valuable than just product page designs alone. Don't get me wrong, the page design and upselling relevant products is important but the description matched with the right photos sells a product, not the layout. Craigslist is a good example. I've sold several things there and you have zero control over page "design". All I had to work with were the photos (linked from another server) and my item description. All items sold in less than 1 day. What this illustrates is, showing the customer what they want to know sells the product. But a great layout DOES increase the site's professional and "i can trust these guys" feeling so this post certainly strengthens that point. Ha! I misread the title of this post, I thought it said “Designing Product Descriptions That Sell” which I think would have been much more valuable than just product page designs alone. Don’t get me wrong, the page design and upselling relevant products is important but the description matched with the right photos sells a product, not the layout.

Craigslist is a good example. I’ve sold several things there and you have zero control over page “design”. All I had to work with were the photos (linked from another server) and my item description. All items sold in less than 1 day. What this illustrates is, showing the customer what they want to know sells the product. But a great layout DOES increase the site’s professional and “i can trust these guys” feeling so this post certainly strengthens that point.

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