Usability On Emails, Lufthansa Example

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  • http://www.lufthansa.com/ Michelle Schiff

    Hi Alexis,

    While your advice in this post is quite good, I wanted to let you know that clicking the link to read about another airline doing it better than Lufthansa does not take you to the actual article but only the category. I had to page next three times to find the article mentioning Germanwings which is found here: http://www.designvsart.com/blog/2007/10/24/improving-usability-with-proper-email-wording/.

    Hope this helps. And I will pass your suggestions on to our technical team in Frankfurt.

    Kind regards,
    Michelle Schiff
    Lufthansa German Airlines
    Online Sales USA

  • http://www.designvsart.com/ Alexis Brion

    Thank you, Michelle, for your comment. I hope the article helps making the Lufthansa website even better.

    Alex