The way we push users for sharing in websites, how much we push and how effective these efforts will be are being affected by the news about the National Security Agency, the NSA. Some say it is human not to be comfortable with the idea of being spyed and observed, the truth is that these news about the aggregation and analysis of personal data have a huge social and political impact. Sharing in the hyperspace won’t work in the same way it used to do it before the NSA affair.
Social context shape the products we design, our processes and their outputs.
The news about hacked services like PlayStation, Adobe and Snapchat change the way users think about passwords, they shape our password policies, the design of our login screens and how people perceive them. Protecting -or at least thinking about- personal data has become essential.
Changes on social structures and migration are changing life in the countryside and cities, affecting the cost of living, how we interact with others and changing at the same time the perception towards sharing products and the design of services like car sharing and others enabling users to save money, have more consumer power and live with less stress.
As a designer is important to be informed, read the news, talk to people and survey about the opinions regarding trends and topics of social interest.
That was, in my opinion, Saskia Sassen’s point in her closing keynote at the Interaction 14 Conference, organized by the Interaction Design Association, the IxDA.